Not Another OTA: How Google Hotels Is Delivering You More Profit
How can you best use Google Hotels to grow your visibility and maximise your profit? Read on and we’ll tell you everything you need to know.
How can you best use Google Hotels to grow your visibility and maximise your profit? Read on and we’ll tell you everything you need to know.
In a recent survey, 25% of Expedia Group travellers reported that they are comfortable booking travel more than a year in advance.* To better meet the changing expectations of guests today, you’ll want to adapt your distribution strategy on Expedia Group websites to offer as much availability as possible. As you finalise your distribution and …
If you are wanting to better understand your business and make decisions based on facts, not guesswork, then look no further than HiSITE’s new reporting features. We take the guesswork out of running your business and arm you with the tools to help you become more profitable.
If you are wanting to better understand your business and make decisions based on facts, not guesswork, then look no further than HiSITE’s new reporting features. We take the guesswork out of running your business and arm you with the tools to help you become more profitable.
Data analytics has long been the bedrock of good management in most industries including the hospitality industry but we are entering an era of digital transformation with business intelligence in the hotel industry. When you think about the volume of data gathered in most accommodation businesses it has become impossible to manage this information manually …
Business Intelligence For The Hotel Industry: Using Data To Maximise Occupancy Read More »
When it comes to increasing the visibility of your hotel and maintaining maximum occupancy of your rooms, it’s vital that you have a well-planned and diverse marketing strategy. Of course, you need to ensure that booking directly with you is as simple and easy as possible. However, the reality is that relying on your website …
As an accommodation provider, analysing your business data and harnessing the insights it provides helps you to identify new opportunities, optimize your business operations and target your marketing strategy effectively. This helps you make confident business decisions which in turn can lead to happier guests and higher revenue. However hotel data analytics can be confusing, …
Understanding Data Analytics Used in the Accommodation Industry Read More »
OTAs – are they necessary? Ensuring good market exposure and distribution presence means that working with multiple offline and online channels is essential for success. Properties should aim to promote their most profitable channels but be realistic in understanding that consumers will not just search for you and book directly. Research has shown that most …
Flexibility is a major priority for travellers today. In a recent Expedia Group traveller survey, more than a third of respondents said they filter for refundable cancellation policies when searching for accommodation on a travel booking website.* Without a refundable rate, you will disappear from a third of traveller searches on Expedia Group sites. A …
Stand out to travellers on Expedia Group sites with refundable rates Read More »
Most travellers will start researching destinations and hotels well before they have applied for annual leave. Current statistics indicate that over 90%* of all travellers will conduct their research online and 82% will go on to make an online booking.