Flexibility is a major priority for travellers today. In a recent Expedia Group traveller survey, more than a third of respondents said they filter for refundable cancellation policies when searching for accommodation on a travel booking website.*
Without a refundable rate, you will disappear from a third of traveller searches on Expedia Group sites. A flexible policy can make all the difference between someone booking your listing, or another property’s listing. On Expedia Group sites, your property will show ‘Free Cancellation’ in traveller search results. This draws attention to your listing visually, and helps you stand out from the competition.
A refundable rate also gives travellers increased confidence to book with you, and peace of mind in case their plans change. In a recent survey, travellers told us that their number one priority when booking is having the ability to cancel and get a full refund if their plans change.** In challenging times like these, offering trust in the form of a refundable rate is more important than ever before. We recommend a 100% refund for cancellations within a short window (two days or less) before the stay date to give travellers maximum flexibility.***
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*Source: Expedia Group, What travellers want in 2021
**Source: Expedia Group, Traveller Value Index 2021
***Contact your Expedia Group Market Manager for additional guidance.